Differentiating Services to Meet Evolving Customer Demands

Differentiating services continues to be a challenge for many companies, particularly in the mission critical technology marketplace. David Clark of Rockwell Automation will discuss the strategies the company has employed to create a robust set of offerings for their wide array of customers. The company has spent the past several years transitioning from free to chargeable-based model and has stratified their service offerings to meet the unique needs of customers in every segment.