By: Greg Sanders – McAfee
Delivered at the 2008 Services Industry Summit in Charleston, SC – Greg Sanders, Director of Global Online Services, discussed what strategies McAfee has used to successfully deliver self-service as a seamless extension to agent-assisted service, even in demanding, mission-critical support scenarios. Learn how McAfee made web self-service the channel of choice for customers, built and delivered innovative automated solutions, and fostered a knowledge culture within Support.
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